HISTORY OF AMSOIL

The History of AMSOIL

From its beginnings in aviation to becoming a leader in automotive synthetic lubricants, AMSOIL has a rich history of innovation, performance and industry leadership. Here is the story behind the company whose products Premier Synthetic proudly represents in Atco, NJ.

It All Began in the Skies

AMSOIL was founded by Lieutenant Colonel Albert J. “Al” Amatuzio, a decorated U.S. Air Force fighter pilot. During his military career, Amatuzio observed that jet engines relied on synthetic lubricants because they provided superior performance under extreme conditions. This sparked his interest in developing similar advanced synthetic oils for automotive engines.

In the 1960s, Amatuzio began experimenting with synthetic formulations, drawing on his aviation background to design lubricants capable of withstanding heat, friction and demanding operational environments far better than conventional petroleum oils.

The First API-Certified Synthetic Motor Oil (1972)

In 1972, AMSOIL achieved a breakthrough: the first synthetic motor oil in the world to earn API service classification. This milestone set the stage for a new era in engine lubrication and established AMSOIL as a pioneer in synthetic oil technology.

The 1972 Signature Series product became the foundation for AMSOIL’s reputation for extended drain intervals, enhanced engine protection and unmatched performance.

Growth Through the 1980s and 1990s

As synthetic oil technology gained acceptance, AMSOIL expanded its product lines to include:

  • Motorcycle oils
  • Diesel and heavy-duty truck oils
  • Gear lubes and transmission fluids
  • Fuel additives and engine cleaners
  • Filters and bypass filtration systems

AMSOIL also introduced its unique distribution model: a network of independent Dealers — such as Premier Synthetic — who provide personalized service and expert guidance.

AMSOIL Today

Headquartered in Superior, Wisconsin, AMSOIL continues to lead the industry in synthetic lubrication technology. Their research and testing facility is known for pushing the limits of lubricant performance, supporting both everyday drivers and high-performance motorsports.

Today, AMSOIL products are trusted for:

  • Passenger cars and trucks
  • Harley-Davidson and metric motorcycles
  • ATV/UTV and off-road machines
  • Marine engines
  • Diesel fleets and heavy equipment
  • Racing and high-performance applications

Premier Synthetic: Your Local AMSOIL Connection

As an authorized AMSOIL Dealer located in Atco, NJ, Premier Synthetic brings decades of AMSOIL innovation to customers across South Jersey. Whether you drive a daily commuter, ride a Harley, run a diesel truck, or maintain marine or powersports equipment, we provide the products and knowledge to keep your engines running at their best.

Ready to Explore AMSOIL Products?

View the full line of AMSOIL synthetic lubricants and find the right products for your vehicles and equipment.